STUFF YOU SHOULD KNOW ABOUT VAHBIZ:

  • Her jaw can physically hold only 31 teeth (most people have 32).

  • She picked up a pair of chopsticks before she ever held a spoon.

  • She is a distant relative of Freddie Mercury.

  • Her last name is Engineer and her mother is a doctor.
    So that makes her mother- Dr. Engineer.

  • Her father named a tug boat after her. Vahbiz's length is 31 meters,
    has a fuel capacity of 80 cubic meters and sails the Pacific Ocean.

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MORE STUFF YOU SHOULD KNOW ABOUT VAHBIZ:

Vahbiz Engineer, SVP Creative Director at Le Truc, assumed her role at Publicis Groupe in July 2023 and has since led projects for Pepperidge Farm, Walgreens, Kimberly Clark and Quest Protein Snacks. 

Vahbiz came to Le Truc from Arts & Letters where she creatively managed key clients such as Tito’s, Zola, Google and Amazon Pharmacy. She was responsible for the DIY January Tito’s film with Martha Stewart which gained national acclaim in 2023. 

Prior to that she was at Anomaly for over 7 years, where she worked on a number of global brands such as Budweiser and Diageo, including Johnnie Walker, Captain Morgan and Crown Royal, across various media and digital channels. In 2017-2018, she developed the award-winning Jane Walker campaign for Diageo, a limited edition of Johnnie Walker Black label, celebrating the many achievements of women. She also helped build and run the Ally Bank brand. During this time, she developed an AR game of Monopoly that was played in seven cities across the US and she spearheaded the acclaimed brand campaign, “We’re all better off with an Ally.” (ally words campaign) in 2021. In 2022 she was part of a small, handpicked team that pitched and won the Ally social business for the agency.

Prior to Anomaly, Vahbiz created and crafted various high profile projects for global and U.S. clients at J Walter Thompson, including Macy’s, Smirnoff, Schick and Nestle as well as non-profit organizations, Services for the UnderServed and ECPAT. She was responsible for concepting and bringing to life the award-winning Smirnoff Nightlife Exchange Project in 2011. 

Vahbiz was vital to the development of innovative campaigns for Absolut Vodka, Nivea, Embassy Suites and The Sprint Corporation, among other leading global brands at TBWA Chiat Day from 2006-2010.

Vahbiz has been recognized by major advertising festivals of creativity including Cannes Lion, One Show and The New York Festival.